California High Tech firms health and well-being

Posted on: 11 December 2016 By: Ray


Recent news of research and discoveries in the field of mental and physical health in high-tech companies have shown the disadvantages of open-plan offices for IT developer and programmer staff, the advantages of good health insurance plans including well-being programmes, in high tech companies, and the benefits of working on professional premises instead of at home.

Read more Add new comment

How to survive the digital disruption of marketing

Posted on: 5 December 2016 By: Ray

In an article of December 1, entitled “Five Disruptions to Marketing, Part 1: Digital Transformation” (Blog edited by Scott Brinker since 2008) explains some of the processes underway in the digital business world. In this first part of a series, the author deals with “Digital transformation” which redefines marketing beyond the marketing department. The article concludes we may see a “democratization” of marketing throughout companies, just as we saw the “democratization” of the use of information technologies.

Read more Add new comment