B2Blog

With its one billion inhabitants, its mega-cities, its English-speaking population, its expanding middle class and the explosion in its consumption, India has become an all-important market for European SMEs. Here are 12 particularly promising sectors.

The United Kingdom’s exit from the European Union (or Brexit) will have negative consequences for European businesses, where certain countries and sectors will be more affected than others. However, some EU countries could also turn the Brexit to their advantage. Here is a status report based on research by trade credit insurance company Euler Hermes.

Based in Alsace and part of the Outils Wolf group, Etesia is one of the world’s leading manufacturers of ride-on lawn mowers, providing green space maintenance services to some of Europe’s leading capital cities and a number of other major cities. The group’s Marketing and Communication Manager Jean-François Hoerlé explains how the Internet has become unavoidable for developing the company’s export activity.

Yes, small and medium-sized enterprises export! But to do so, they face a lot more difficulties than large corporations. Manon Enjolras of the ERPI laboratory (Équipe de Recherche sur les Processus Innovatifs – Research Team on Innovative Processes), at the University of Lorraine, presents her PhD thesis to us: a tool for evaluating the ability of SMEs to innovate and export based on a twofold innovation/export skills assessment. Available in cartoon and video format!