B2Blog

The European Union, with its 500 million consumers, 28 countries and its single market is seen as a land of export opportunity from across the Atlantic. Here are seven particularly promising sectors in Europe that US companies’ sales departments have their sights set on, with details country by country.

When European countries export and import their fruit and vegetables, they mostly confine themselves to intra-EU trade due to logistical constraints (in particular for extra-fresh products) as well as strict phytosanitary regulations. Here, we take stock of a fluctuating market on the occasion of the Macfrut professional show, due to be held in Rimini (Italy) on 23–25 September.