B2Blog
Our news for: July 2013
Infographic: the evolution of modern marketing

-marketing is constantly changing and moving forwards, from e-mail campaigns to targeted ads, from the origins of referencing to widespread mobile Internet usage. This striking infographic retraces the main steps.
Follow our customers’ lead to get the most from your E*Page!

The latest version of the Europages site introduces the new, improved E*Pages, now more accessible, and especially more eye-catching. They represent the key to making listed companies visible both on Europages and especially on the web. So how should you go about getting the most from this tool?
Our customers are great at making their E*Page and website work together

Every day, Europages B2B marketing solutions are used by millions of businesses throughout the world. These flexible tools are often used very resourcefully! Today, Beliv.fr shows us how a standard corporate website and E*Pages can work together.
12 ways to make good use of Europages solutions

See the latest testimonials from businesses that use Europages’ B2B marketing solutions. These twelve professionals all work on very different markets, but they all use the tools provided by Europages to stay ahead of the competition and open up new opportunities for themselves.
Europages gets a makeover

If you visited our site this weekend, you may not have immediately recognised it as Europages! Having undergone only one minor revision in 5 years, this time the site has been given a complete makeover, adopting a design that is more modern, more fresh, and above all more practical for the thousands of people that use it every day. At the heart of this new version lies the importance given to multimedia content, with faster access to that which makes Europages such as successful tool for the businesses that use it: the E*Pages and product sheets.
How Europages accurately translates its content

Translating is not merely about using one word for another; it is about conveying a message. Each term must be chosen carefully. Europages clearly understood this when it set about establishing a network of freelance translators back in 2003. It never subcontracts any content outside this network.
Google, Penguin and Europages

An air of panic has struck the enclosed world of Web specialists! American giant Google, almighty owner of the world’s most popular search engine, is continuing to enhance its renowned algorithm that determines the most relevant search results. The latest algorithm update, called Penguin, has downgraded a number of sites considered to be of little interest to users. Some of these sites believe that they have been unfairly treated and, as a result, are looking for someone to blame. Question: is Europages one of these sites that downgrades the referencing of its clients?
SEO: be wary of false promises

Businesses seeking to establish their online reputation sometimes turn to referencing agencies that make extravagant promises, but that often fail to deliver. Here are a few things to bear in mind when starting out.
A quick look back at 2012 to better negotiate 2013

2013 is already well underway, but there is still plenty of time to review the work accomplished in 2012. Here is a look back at a resolutely B2B year.